Journey Towards 2018 Commonwealth Games – Can We Market “Hambantota”?
The 2018 Commonwealth Games web page in Wikipedia recently said as follows: “On March 31, 2010, a wonder bid becomes made for the 2018 Commonwealth Games by way of the Sri Lankan town of Hambantota”.
It becomes a super wonder as Wikipedia says to the whole global that Sri Lanka; a tiny factor in the international map is preventing with Gold Coast of Australia to host certainly one of the most important wearing activities in the global. It may be hard for Sri Lanka as the Gold Coast is the sixth largest city and the quickest developing area in Australia. It is a metropolis that stays one of the most bio-diverse with bushland, freshwater and marine habitats along with 70 km of golden beaches.
Hambantota a city badly hit with the aid of the 2004 Tsunami and one of the poorest districts in Sri Lanka is now heading for an entire miracle with essential improvement initiatives. The prevailing bidder many of the contestants can be introduced in Basseterre, St Kitts on November eleven, 2011.
Can Sri Lanka make it?
One can argue that this is too much for Sri Lanka as we have to discover approximately 2 hundred to 250 billion rupees to behavior on this occasion. But in actual lifestyles, there is no damage to thinking BIG. If you’re assured approximately locating this cash from traders and if you have a sound plan you must move for it. It’s all about how you fight together with your personal thoughts in accepting demanding situations. Remember taking NO dangers will provide you with a ZERO go back.
We may don’t forget this complete workout of winning Commonwealth games for “Hambantota” as one of the most important advertising physical activities for the united states of America. At the initial degree, it has nothing to do with sports activities management. This is only about advertising Hambantota. What cost could we upload and how we differentiate us may be the key in triumphing this. Bringing commonwealth video games to Hambantota can be immensely beneficial to promote Sri Lankan Tourism.
It is encouraging to peer entrepreneurs together with the former President of Sri Lanka Institute of Marketing Mr. Nalin Attygalle behind this. It might be the duty of all entrepreneurs in our united states to come forward and contribute to make this a reality.
If Hambantota can get via it will be a superb opportunity for the Sri Lankan young people. There are eight more years for the sport and whoever can begin these days may additionally have an honest hazard to hit the medal tally in 2018. It’s all approximately accurate destiny making plans and dedication closer to the goal.
If we may want to suppose we are no greater small and if all Sri Lankans could paintings towards one common aim we should make 2018 a historical 12 months for our country. In 1996 no one anticipated “Sri Lanka” might emerge as World cricket champions. But we beat front-runner Australia to win the identity. History is viable to copy.
Marketers: It’s your flip nowadays to make Sri Lanka proud